Company History | THE YOKOHAMA RUBBER CO., LTD.


2010
  • began including labels indicating tire rolling-resistance and other performance indicators, in line with japan’s introduction of new labeling system for fuel-efficient tires
  • established yokohama industrial products japan co., ltd., upon merger of domestic industrial products sales companies
  • formulated guidelines for the preservation of biodiversity
  • launched sales of bluearth ae-01, first offering in the bluearth series of fuel-efficient passenger car tires (photo)
  • launched sales of prgr driver id 455

company history | the yokohama rubber co., ltd. 2011

  • established yokohama industrial products sales – shanghai co., ltd., as a sales company for industrial products in china
  • announced the construction of a hydraulic hose plant in china
  • established yokohama peer support co., ltd., as a company promoting employment of disabled individuals.
  • launched sales of bluearth-1 aaa spec, a fuel-efficient tire for passenger cars
  • launched sales of zen 903zw, a studless tire for trucks and buses
  • electric car equipped with bluearth tires wins pike’s peak hill climb in u.s. in record time (photo)
  • launched sales of prgr eggbird driver

company history | the yokohama rubber co., ltd.

You're reading: Company History | THE YOKOHAMA RUBBER CO., LTD.

2012
  • start of gd100 phase iii
  • signed the united nations global compact
  • received integrated iso 14001 certification for all divisions of yokohama rubber co., ltd.
  • held yokohama forever forest project tree-planting event in iwate prefecture, in an area devastated by the 2011 great east japan earhtquake and subsequent tsunami (photo)
  • held opening ceremony at llc yokohama r.p.z. in russia

company history | the yokohama rubber co., ltd.

  • launched sales of bluearth-a, fuel-efficient tire for passenger cars
  • launched sales of geolandar suv tire (left photo)
  • launched sales of ice guard 5, studless tire for passenger cars (right photo)
  • launched sales of prgr id nabla x driver

company history | the yokohama rubber co., ltd. 2013

  • established yokohama industrial products asia-pacific as an industrial products sales company in singapore
  • established yokohama tire mexico s. de r.l. de c.v. as a tire sales company in mexico
  • established yokohama tire manufacturing mississippi llc as a tire manufacturing/sales company (photo shows scene from groundbreaking ceremony)

company history | the yokohama rubber co., ltd.

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  • launched sales of advan v105 as our global flagship tire (left photo)
  • developed the aero-y electronic vehicle concept car
  • launched sales of a 49-inch large radial tire for construction and mining vehicles
  • advan v105 mo selected as original equipment for mercedes-benz s class models
  • launched sales of prgr id nabla red driver (right photo)

company history | the yokohama rubber co., ltd. 2014

  • signed master technological alliance agreement with south korea’s kumho tire co. inc. (photo of signing ceremony)
  • established yokohama industries americas inc. upon merger of yh america inc. and sas rubber company

company history | the yokohama rubber co., ltd.

  • launched sales of bluearth ae-01f, a fuel-efficient tire for passenger cars (left photo)
  • advan sport v105 n-0 receives technical certification for use on porsche panamera
  • launched sales of prgr egg1 driver
  • launched sales of bluearth lt152r, fuel-efficient tire for light trucks and buses (right photo)

company history | the yokohama rubber co., ltd. 2015

  • start of gd100 phase iii
  • acquired kameyama bead co., ltd, a specialized maker of tire beads, from fuji seiko co., ltd.
  • signed partnership agreement with chelsea football club of the english premier league

company history | the yokohama rubber co., ltd.

  • launched sales of geolandar h/t g056, a highway-terrain tire for mid- and large-size suvs

company history | the yokohama rubber co., ltd.

  • launched sales of urban roof nx, a thermal insulating and waterproof urethane coating material
  • launched sales of ibar hg70, a hydrogen dispenser hose to be used for filling fuel cell vehicles (fcvs) with hydrogen fuel
  • launched sales of ac6b-11, a hose for use in car air-conditioners
    who use the next-generation refrigerant hfo-1234yf
  • launched sales of prgr new egg driver and super egg driver
  • developed new technology for producing synthetic rubber using biomass as a raw material
2016
  • acquired netherlands oht tire maker the alliance tire group b.v. (atg)

company history | the yokohama rubber co., ltd.

  • established a marine products plant in indonesia
  • opened winter tire test course in hokkaido
  • established u.s. tire r&d center in north carolina
  • launched sales of advan fleva v701, a high-performance sport tire

company history | the yokohama rubber co., ltd.

  • cars equipped with advan racing tires won 3 super-gt races in the gt500 class and captured the gt300-class series championship
  • launched sales of hamatite hyper sealant, a highly elastic adhesive for automobile window glass
  • launched sales of ibar hg82, a high-pressure hydrogen gas hose
  • launched sales of prgr red driver
2017
  • the 100th anniversary

company history | the yokohama rubber co., ltd.

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  • acquired aichi tire industry co., ltd.
  • yokohama forever forest project planted 500,000th tree
  • launched sales of advan hf type d tires for historic cars

company history | the yokohama rubber co., ltd.

  • launched sales of iceguard 6, a studless snow tire
  • launched sales of advan db v552, a premium comfort tire
  • launched sales of versatran, an sae/en standards high-pressure hose
  • launched sales of prgr rs series
  • developed informatics-based design for materials and tires
  • developed world’s first technology capable of three-dimensional analysis of the adhesion deterioration of rubber and steel cord in tires
2018
  • formulated long-term vision, grand design 2020 (gd2020)

company history | the yokohama rubber co., ltd.

  • selected as one of the 2018 noteworthy it strategy companies by japan’s ministry of economy, trade and industry and the tokyo stock exchange
  • advan brand celebrates 40th anniversary

company history | the yokohama rubber co., ltd.

  • launched sales of 710r, an all-season tire for trucks and buses
  • supplied “advan” racing tires as control tire for wtcr
  • advan db v552, a premium comfort tire for passenger cars, the advan hf type d tire for historical cars, and the geolandar x-mt for suvs named as recipients of japan’s good design award
  • developed the world’s largest floating fender
  • ecotex conveyor belt used on japan’s longest conveyor
  • launched sales of prgr q series and rs series
  • developed world’s first technology for producing isoprene from biomass
2019
  • installed a solar power generation system at our philippine subsidiary’s tire manufacturing plant

company history | the yokohama rubber co., ltd.

  • launched sales of bluearth-gt ae51, a grand touring tire

company history | the yokohama rubber co., ltd.

  • launched sales in japan of the 902l , an all-season ultrawide-base tire
  • launched sales of the 507u, a riblug tire for low-floor buses
  • launched sales of prgr rs red driver
  • geolandar x-at, geolandar x-cv and advan apex v601 won all three of the new products awards at 2019 sema show
  • alliance 398 mpt, the alliance tire group’s agricultural tire won silver medal at world’s leading trade fair for agricultural machinery

Source: https://tonupboys.com
Category: Motocycle Tires